SOW

Rescue and rebuild

Turn the old site into a clearer machine for trust and leads.

Website redesigns for businesses with outdated, slow, confusing, or vendor-trapped sites. Keep what works. Fix what blocks leads.

What changes

Clear outcome, not a mystery package.

The work is scoped around the leak: visibility, trust, lead flow, ownership, or operations.

Modernized visual system

A practical piece of the system customers see or your team owns.

Clearer offer and CTA path

A practical piece of the system customers see or your team owns.

Migration/launch plan

A practical piece of the system customers see or your team owns.

Speed and mobile cleanup

A practical piece of the system customers see or your team owns.

How it works

Diagnose first. Build second. Verify before calling it done.

01

Audit

Identify what to keep, what blocks leads, and what creates platform risk.

02

Rebuild

Turn the working pieces into a sharper, faster lead system.

03

Cut over

Launch with redirects, rollback notes, contact testing, and ownership handoff.

What is included

Clear scope. Owned handoff. No agency fog.

UX/content audit
Speed and mobile cleanup
Lead-path repair
Hosting/domain review
Launch and rollback plan

Common symptoms

  • The design feels old
  • The site is slow
  • You are stuck with a vendor
  • The form or analytics cannot be trusted

Questions people ask

Plain answers before the sales pitch.

Can we keep useful content?

Yes. Redesign does not mean throwing away what already works.

Will the old site stay live during the rebuild?

Usually yes. Cutover should be controlled, not chaotic.

What if the real issue is not design?

Then the audit will say that. Sometimes the leak is forms, profile trust, or offer clarity.

Prefer email? contact@southernoregonweb.com