SOW

Map-pack cleanup

Show up cleaner when local customers search.

Google Business Profile audits and tune-ups for local visibility, accurate service signals, better photos, cleaner reviews, and working website links.

What changes

Clear outcome, not a mystery package.

The work is scoped around the leak: visibility, trust, lead flow, ownership, or operations.

Cleaner category/service signals

A practical piece of the system customers see or your team owns.

Better photo and review plan

A practical piece of the system customers see or your team owns.

Website/profile language alignment

A practical piece of the system customers see or your team owns.

Practical map-pack cleanup list

A practical piece of the system customers see or your team owns.

How it works

Diagnose first. Build second. Verify before calling it done.

01

Snapshot

Capture current categories, services, photos, reviews, competitors, and website handoff.

02

Clean up

Tune the visible trust signals customers use before calling.

03

Maintain

Create a simple rhythm for posts, photos, reviews, and profile updates.

What is included

Clear scope. Owned handoff. No agency fog.

Category and service review
NAP consistency check
Photo and post recommendations
Competitor map snapshot
Review-response strategy

Common symptoms

  • Your profile is incomplete
  • Competitors look more credible
  • Reviews are unmanaged
  • Searchers cannot tell what you actually do

Questions people ask

Plain answers before the sales pitch.

Can you guarantee map rankings?

No. Anyone promising that is selling smoke. The work improves the signals you control.

Do photos matter?

Yes. Real photos are one of the fastest trust signals for local buyers.

Is this separate from SEO?

It connects directly. Your profile and website should reinforce the same services and service areas.

Prefer email? contact@southernoregonweb.com